005: Shop This Black-Owned Fragrance at Essence Fest x BeautyCon
Plus a new $10 fragrance release.
Welcome to the fifth BGPC daily newsletter. We highlight everything important in fragrance news, centering Black and Brown creators. Each newsletter may contain some affiliate links. If you use these links to buy something we may earn a commission. Thanks!
July 1, 2024
MOODEAUX Will Be Popping Up at Essence Fest x BeautyCon
Heading to Essence Fest this weekend in New Orleans? Eight-time award-winning Black-owned fragrance MOODEAUX will be popping up at the festival’s BeautyCon from July 5-7. Not only can you shop their bestsellers ‘Worthy’ and ‘PunkStar,’ you can score exclusive MOODEAUX merch like earrings and water bottles as part of their MOODEAUX Mini Mart.
H&M is Dropping 7 New Fragrances for Only $10 Each
Is H&M seeking to rival Zara in the fragrance space? The fast fashion retailer is dropping SEVEN new fragrances this summer, evoking a different feeling. Among the new releases are coconut water fresh ‘Creative Visionary,’ fruity ‘Hopeful Romantic,’ tobacco and leather ‘Adventure Seeker,’ squeaky clean ‘Modern Minimalist,’ gourmand-esque ‘Chic Socialite,’ citrusy ‘Social Butterfly,’ and pistachio-laden ‘Fearless Optimist.’ From the looks of the notes, they appear to be dupes of popular fragrances ranging from Kayali to Killian.
Fragrance of the Day
Amouage ‘Love Tuberose’ EDP (Buy it here)